Developing and Engaging Your Sphere of Influence

A realtor’s SOI is referring to their sphere of influence, this is definitely something that every salesperson needs to know about and Realtors are no different. Your sphere of influence is people that you know professionally and socially. What is the first step your Realtors take in leveraging their sphere of influence in real estate? […]

Roundtable Meetings

In this video we’re going to talk about our Roundtable meetings. These are bi-weekly meetings that we have every other Wednesday at 10:00 a.m. All of the offices get together for this meeting, it’s been great for the group. We’ve been doing this for over 10 years and the meeting has been a huge success. […]

Lead Conversion Training

In our last video we covered the Mastermind Group, which is one of our training opportunities for our new and veteran agents. The objectives for those meetings include closing out action items, creating new action items and tasks and of course talking about the customer relationships that we have so that we can each develop […]

Mastermind Sessions

Why is coaching so important? Coaching is critical for everyone, I don’t care what industry you’re in. Whether it’s real estate or something else, everybody needs coaching. I’ve had a business coach myself and it had a huge impact on my career. We want to make sure that we can impart wisdom and give Realtors […]

Open House Lead Sources

In our previous video we discussed the importance of direct mail and online marketing. In this video we discuss the next lead source that I would recommend to Realtors, which is the open house. It is a phenomenal way for agents to meet face to face with customers. If I don’t have listings already how […]

Direct Mail Lead Sources

In my last video we discussed the importance of online leads. The second lead source that I would recommend to Realtors right after online leads would be direct mail. It’s near and dear to my heart, I have done it for 20 plus years in the business and have found an enormous amount of success […]

Online Lead Sources

In my previous post I discussed the importance of developing a list of lead sources. In this post I would like to explain the first lead source that I recommend to our realtors. First on our simple list from the previous post was online leads, and if you haven’t seen the post proceeding this one, […]

The Top 3 Best Lead Sources

In the opening of this video series, I discussed the importance of CRM. CRM stands for customer relationship management. It’s the bedrock and the start of somebody’s career. We know that it is so important that we actually provide it for free to every one of the agents who work here in our office. I […]

Introduction to CRM

When we’re coaching realtors at our firm, we often talk about CRM. For those unfamiliar with the term, one of their first questions is what is a CRM? CRM stands for Customer Relationship Management, a crucial concept in all sales, and certainly crucial in real estate sales. You’ve got long-term client relationships and you need […]

The Team Behind Galleries at NoDa

My name is TJ Larsen, and I’m sitting here in the Galleries at NoDa. I’m the founder of My Townhome Realty, and we’ve been blessed over the years to work on over 50 condominium and town home complexes. We are experts in terms of bringing properties to market, new construction, condo, and town home communities. […]